Fractional CFO Advisory

Strategic Business Growth Experts by Your Side

CFO Advisory isn’t just for Large Corporations.

At The Goode Path Group, we specialize in helping small and mid-size businesses grow through CFO Advisory.

CFO Advisory is not just about crunching numbers and analyzing reports; CFO Advisory includes Consulting, Coaching, and Strategizing to help you identify the next steps to reach your business goals. We also provide you with projections and help you identify tangible business action steps to take based on what your numbers are saying and where you want to be.

Think of us as your partner in making smart, actionable decisions for your business’s success.

If you’re looking for guidance in reaching your business growth goals, then you’re in the right place.

What you really need is a Fractional CFO, or Chief Financial Officer. A CFO's role is to guide a business towards being a growing, more profitable and successful business.

CFOs specialize in strategic business growth. We have the skills and expertise to gather and analyze your current numbers, create a customized strategy towards your business goals, and provide you with practical, tangible steps that help you reach your goals easily and effectively.

Unfortunately, hiring a full-time in house CFO is outside of the budget for most small and mid-size businesses. A full-time CFO’s salary is generally $150,000 -$300,000, plus the costs of hiring another W-2 Employee.

The solution? Hire a Fractional CFO.

A Fractional CFO is your strategic partner in business growth, and handles all of the tasks and consulting of a CFO at a fraction of the cost.

Are you ready to take your business to the next level, but a full-time CFO is out of budget? Hire us as your Fractional CFO.

Fractional CFO Services

The CFO Advisory Process: What’s Included

We go beyond the numbers to help you reach your financial and business goals.

  • Annual Planning
    We’ll work with you to set targets for the year that will help you reach your financial and business goals.

  • Monthly Review
    We meet once a month in a CFO Advisory call where review and analyze the each month’s results with you to see if you’re on track to reach your goals, while evaluating what’s working, or what’s not.

  • Objectives and Action Plan

    We’ll collaborate during our monthly review and create attainable objectives and the steps to take, to keep you on track to success.

  • Cash Flow Planning
    We’ll provide effective tools to help with cash flow management, which is crucial for small businesses.

Kelly Uses the Stoplight Method in her CFO Advisory Services

When you work with Kelly in CFO Advisory, she provides you with a number of reports, analyses, and projections to guide your work together in CFO Advisory. One tool that Kelly uses works with the “Stoplight Method”- identifying which areas of your business are running smoothly (green), which areas of your business could use a little attention (yellow), and which areas are critical priorities in addressing right away (red).

Kelly uses a tool to analyze your data and provide you with your red, yellow, and green priorities, and during your CFO Advisory calls, Kelly will guide you through problem solving the red priorities and what action steps to take next.

You can think of CFO Advisory as Business Consulting but even better, because you’re working with a trained financial expert who can guide you using your actual numbers and data.

Why Choose Us as Your Partners in Business Growth

  • We are results focused.
    You set the goals, we help you create the financial and operational roadmap for getting there. We measure the growth so that you know that you’re on track, and we also provide data driven guidance to empower you to make informed growth-based decisions in your day to day operations.

  • We simplify the overwhelm.
    At a certain level of business growth, all of the moving parts and numbers can feel overwhelming. Our team will help to calm the chaos and guide you on the next best steps to take.

  • We help you understand what your numbers actually mean for your financial future.
    Our specialty is translating complex calculations and numbers into simple, understandable concepts, so that you know exactly where your business stands. We are your financial translators, here to interpret the world of finance and data into a language that makes sense to you.

  • We don’t cut corners - We believe in doing things the right way.
    Strong business growth is built on a solid foundation. Our team of financial experts are all dedicated to doing things the right way.

  • We bring decades of experience to the table.
    Our team has decades of combined experience in accounting, bookkeeping, financial growth strategy, and consulting, mostly from large businesses. We understand what it takes to scale a business effectively.

  • We care - a lot.
    We are passionate about helping small businesses thrive. We believe that small and mid size businesses are the foundation of America’s society, and we are dedicated to helping you thrive.

The Benefits of Working with a Fractional CFO

Grow Your Revenue, Profit, and Cash Flow.

Know exactly what to do and how to do it. Measure tangible growth over time and increase the financial health of your growing business.

Simplify and Streamline Your Financial Operations,

Our CFOs provide guidance on simplifying and streamlining financial operations, such as creating new policies and practices for invoicing, accounts receiving, and also reviewing costs.

Sleep easy at night.

With an expert CFO by your side, you are able to relax and sleep easy at night, knowing that you have a strong financial foundation and someone monitoring your growth and progress.

We are your partners in business growth.

Ready to get started? Contact Kelly to discuss your needs, goals, and how we can help.

Have Questions? Ready to get started?

Send us a message below and we will be in touch as soon as possible.

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